Bundesliga All Team Kit Sponsors 2024-25 (Contract Deals)
8 different kit manufacturing brands will be supplying the Bundesliga kits for the 2024-25 campaign. Craft vanishes with Darmstadt’s relegation and hence a lesser brand than the previous campaign. GoalTheBall lists out all 18 German Bundesliga clubs’ jersey or shirt sponsors along with remuneration values and contract periods.
Who sponsors the Bundesliga team kit? Well, the following brands are the suppliers of the German top-flight clubs’ shirts this ongoing season: Puma, Nike, Adidas, Jako, Mizuno, Castore, Hummel and Joma. Among them, Puma is the leading brand with as many as 6 clients. What Bundesliga teams are sponsored by Puma? The German company will be providing 24/25 campaign kits for Borussia Dortmund, Borussia Mönchengladbach, Heidenheim, Holstein Kiel, RB Leipzig, as well St. Pauli.
Nike has the 2nd most number of Bundesliga clubs to supply. Their 3 clients this season are: Eintracht Frankfurt, Freiburg, and Wolfsburg. Adidas, Jako, and Mizuno; each of these brands will provide for 2 clubs. Football’s biggest investor Adidas has got Bayern München & Union Berlin; Jako provides shirts for Mainz & Stuttgart. While, Augsburg & Bochum wear jerseys made by Mizuno. Castore, Joma, and Hummel; each has 1 client to supply, mentioning Bayer Leverkusen, Bremen, and Hoffenheim respectively.
German Bundesliga Kit Suppliers (All Clubs)
Club Name | Kit Manufacturer | Remuneration | Contract Period |
Augsburg | Mizuno | €1.4m Per Season | 2023-28 |
Bayer Leverkusen | Castore | Around €4-5m Per Season | 2022-27 |
Bayern Munich | Adidas | €60m Per Season | 2015-30 |
Bochum | Mizuno | Around €1.5-2m Per Season | 2022-? |
Borussia Dortmund | Puma | €30m Per Season | 2020-28 |
Borussia Monchengladbach | Puma | Around €10m Per Season | Long-Term Contract Since 2018 |
Eintracht Frankfurt | Nike | Around €4.5m Per Season | 2014-25 |
FC St. Pauli | Puma | €2m Per Season | 2024-? |
Freiburg | Nike | Amount Unknown | Long-Term Deal since 2021 |
Heidenheim | Puma | Amount Unknown | ? |
Hoffenheim | Joma | Amount Unknown | Till June 2026 |
Holstein Kiel | Puma | Amount Unknown | ? |
Mainz | Jako | Around €1m Per Season | 2023-28 |
RB Leipzig | Puma | €15m Per Season | 2024-34 |
Union Berlin | Adidas | Around €1.5-2m Per Season | Till June 2030 |
VFB Stuttgart | Jako | Around €4m Per Season | Till June 2025 |
Werder Bremen | Hummel | Amount Unknown | 2023-29 |
Wolfsburg | Nike | €8m Per Season | 2016-26 |
Bayern receives the biggest sum from their manufacturer, Adidas, a whopping €60m Per Season. Another giant Borussia Dortmund comes 2nd thanks to their €30m Per Season deal with Puma. The alluded brand has 2 more big-money deals ongoing with RB Leipzig receiving €15m Per Season and they pay €10m Per Season to Borussia Monchengladbach as well. Nike’s biggest deal in this league is with Wolfsburg, whom they pay around €8m/Season.
Bundesli
Bundesliga Club | Shirt-Front Sponsor | Details of Contract |
Augsburg | WWK Versicherungen (Insurance Company) | €5.25m Per Season (Till June 2030) |
Bayer Leverkusen | Barmenia (Insurance Company) | €6m Per Season (2019-?) |
Bayern Munich | T-Mobile (Mobile network operator) | €50m Per Season (Till June 2027) |
Bochum | Vonovia (Real Estate) | €2.25m Per Season (2021-?) |
Borussia Dortmund | 1&1 (Telecommunications Provider) | €35m Per Season (Till June 2025) |
Borussia Monchengladbach | Reuter (Online Bathroom Retailer) | €11m Per Season (2024-26/27) |
Eintracht Frankfurt | indeed (Job Finder) | €7.6m Per Season (2023-26) |
FC St Pauli | Congstar (Mobile network operator) | €1.9m Per Season (New deal till June 2028) |
Freiburg | JOBRAD (e-Bike Leasing Program) | €5m Per Season (Till June 2025) |
Heidenheim | MHP (Management and IT Consultancy) | €2.1m Per Season (Till June 2027) |
Hoffenheim | SAP (Multinational Software Company) | €6.4m Per Season (Till June 2025) |
Holstein Kiel | Famila (Self-service Department Stores and Hypermarket) | Amount Unknown |
Mainz | Kommerling (Window Brand) | €4.5m Per Season (Till June 2027) |
RB Leipzig | Red Bull (Energy Drinks) | €35m Per Season |
Union Berlin | Paramount+ (VOD & Live Stream Service) | €5m Per Season (2023-?) |
VFB Stuttgart | Winamax (Gambling) | €6.5m Per Season (Till June 2026) |
Werder Bremen | Matthäi (Construction Services) | €7m Per Season (Till June 2026) |
Wolfsburg | Volkswagen (Automakers) | €50-60m Per Season |
Bayern once again expectedly among the league’s top-earners in terms of jersey-front sponsorship deals. Their endorser T-Mobile provides them €50m Per Season and the deal runs till June ’25. Volkswagen invests big on Wolfsburg and the sum is around €50-60m Per Season. Dortmund takes a pay cheque of €35m Per Season via their shirt-front sponsor 1&1. Reports reveal that Red Bull also provides RB Leipzig the very same amount. Country’s top Online Bathroom Retailer Reuter owns Gladbach’s jersey-front deal and spends €11m/season. League’s other clubs’ shirt-front deal holders include the likes of Matthäi, Winamax, SAP, Indeed, WWK, etc.