Ligue 1 All Team Kit Supplier & Sponsor Deals 2024/25

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French Ligue 1 Kit Sponsor Deals

Ligue 1 is the highest-tier football competition in France. It’s among Europe’s top 5 domestic leagues. 18 clubs compete in this league every season. The league features reputed European clubs like PSG, Marseille, Lyon, etc. GoalTheBall lists out all 18 Ligue 1 Clubs’ kit sponsors along with contract details including contract fee and period.

9 different brands currently supply the shirts for the 18 French Ligue Un clubs. The list includes giant companies like Adidas, Nike, and Puma along with Kappa, Joma, New Balance, Macron, Hummel, and Le Coq Sportif. Is PSG sponsored by Adidas? No, the French giants have a long-term contract running with Nike. The American company also supplies for Angers, Montpellier, and Tolouse. Meanwhile, Adidas provides shirts for PSG’s league rival Lyon, Brest, and Strasbourg. Kappa’s only Ligue Un client is AS Monaco while Macron produces Auxerre & FC Nantes jerseys. Le Havre takes their ones from Joma while another giant Lille’s provider is New Balance. Puma also has the highest number of clients (4, along with Nike) in French top-tier: Marseille, RC Lens, Stade Rennais, and Stade Reims. Le Coq Sportif & Hummel generates kits for OGC Nice & Saint-Etienne respectively.

French Ligue 1 Kit Suppliers 2024-25

Club NameKit ManufacturerRemunerationContract Period
AS MonacoKappa€7m Per Season2019-25
AngersNikeAmount Unknown2023-26
AuxerreMacronAround €1m Per Season2017-?
BrestAdidasAround €1m Per Season2020-?
FC NantesMacronAmount Unknown?
Le HavreJomaAmount Unknown?
Losc LilleNew BalanceAround €3-3.5m Per Season2021-?
LyonAdidas€10-15m Per SeasonUntil June 2029
MarseillePuma€15m Per SeasonUntil June 2028
MontpellierNikeAmount UnknownLon-Term Contract Continues
OGC NiceLe Coq SportifAmount Unknown2023-?
PSGNike€80m Per SeasonUntil June 2032
RC LensPuma€1.4m Per SeasonLon-Term Contract Since 2021
Saint-EtienneHummelAmount Unknown2022-27
Stade RennaisPumaAround €1.5-2m Per SeasonUntil June 2028
Stade de ReimsPumaAmount Unknown2024-?
StrasbourgAdidasAmount UnknownUntil June 2030
ToulouseNikeAmount Unknown2024-?

PSG earns the highest sum among all Ligue Un clubs in terms of kit manufacturer deal. Nike pays them €80m Per Season and this deal expires no before June 2032. Only Marseille & Lyon follows the Parc des Princes based side but that too from far behind. Marseille’s Puma deal is worth €15m Per Season while Lyon’s Adidas deal is also of nearest amount.

Ligue 1 Kits Sponsors & Contract Deals 2024/25

ClubsShirt-Front SponsorDetails of Contract
AS MonacoAPM Monaco (Fashion Jewelry Brand)Around €5m Per Season (2023-26)
AngersECOLE (Clothing)Amount & Contract Period Not Known
AuxerreACADOMIA (Education Technology Platform)Amount Unknown (2016-?)
BrestQUEGUINAR Materiaux (Construction Material)€1.5m Per Season
FC NantesSynergie – Interim CDI (HR)€2.5m Per Season (2021-?)
Le HavreWINAMAX (Sports Betting)Amount Unknown (2023-26)
Losc LilleBoulanger (Household Appliances and Multimedia Equipment Retailer)€2.2m Per Season
LyonFly Emirates (Airline)€20m Per Season (2020-25)
MarseilleCMA CGM (Container Line)Amount Unknown (2023-25)
MontpellierSwile (Joint stock company)Amount Unknown (2024-?)
OGC NiceINEOS (Chemicals)€4.75m Per Season (2019-?)
PSGQatar Airways (Airline)€65m Per Season (2022-)
RC LensAuchan (Retail)Around €1m Per Season
Saint-EtienneKelyps (Staffing and Recruiting)Amount & Contract Period Not Known
Stade RennaisSAMSIC (Facility Management Support Services)€2.25m Per Season (Until June 2029)
Stade de ReimsYASUDA (Apparel and Furnishings)Amount & Contract Period Not Known
Strasbourges (Clothing)Amount & Contract Period Not Known
ToulouseLP Promotion (Real Estate Promotion)€2.5m Per Season (2020-?)

PSG’s shirt-front deal with Qatar Airways hand them a ludicrous €65m Per Season. The deal started in 2022 and any other French league side don’t earn even half of Les Parisiens’ from the jersey-front deal. Lyon’s biggest endorsement deal is with Fly Emirates, who pays them €20m Per Season at the moment. Inoes provides Nice €4.75m Per Season while AS Monaco receiving around 5 million Euros a season from their endorser APM Monaco. LP Promotion’s deal with Toulouse help them earn 2.5m Euros a year. Nantes’s Synergie deal also worth the same amount. Brest’s QUEGUINAR deal was done at 1.5m Euros per season contract. SAMSIC provides Rennais €2.25m Per Season and Lyon’s Boulanger deal makes them earn a very similar €2.2m Per Season.

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