UEFA Champions League Teams Kit Sponsor Deals 2024-25

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UEFA Champions League Kit Sponsor Deals

UCL 2024/25 arrives with a new format featuring an extended 36 clubs. Giant clubs from different European domestic leagues will feature in this competition. But which brands do supply the UCL kits? Here GoalTheBall provides you with the complete chart of the UEFA Champions League Team Kits or Jersey Sponsors including Contract Fee & Period.

No less than 8 different suppliers are currently generating the kits for the UCL teams. The list of brands includes Adidas, Nike, Puma, Castore, Macron, Joma, Jako, Kappa, etc. Adidas provides jerseys for the likes of Real Madrid, Bayern Munich, Juventus, Arsenal, Aston Villa, Benfica, Celtic, Brest, etc. Nike currently supplies for Barcelona, Liverpool, Inter Milan, PSG, Atletico Madrid, Sporting CP, Sturm Graz, etc. Meanwhile, Man City, AC Milan, Sporting Girona, Borussia Dortmund, RB Leipzig, PSV Eindhoven, Shakhtar Donetsk, etc clubs were kits manufactured by Puma. Castore has ongoing deals with UCL sides Bayer Leverkusen, Feyenoord, & Club Brugge. Whereas Jako represents VFB Stuttgart, Atalanta wears Joma shirts, Kappa generates AS Monaco kits, and Bologna takes supplies from Macron.

UEFA Champions League Teams Kit Suppliers

Club NameKit Manufacturer & CountryRemunerationContract Period
Real MadridAdidas (Germany)€117.6m per SeasonTill June 2028
Man CityPuma (Germany)€83.7m Per SEason2019-28
LeverkusenCastore (UK)Around €4-5m Per Season2022-27
Inter MilanNike (USA)€30m Per Season2023-31
BarcelonaNike (USA)€100m per Season2018-28
ArsenalAdidas (Germany)€87.2m Per Season2018-30
AC MilanPuma (Germany)€30m Per SeasonLong-Term Deal Since 2022
VFB StuttgartJako (Germany)Around €4m Per SeasonTill June 2025
LiverpoolNike (USA)€52.3m Per Season2020-35
PSGNike (USA)€80m Per SeasonTill June 2032
Atletico MadridNike (USA)€45m per Season2016-2026
Aston VillaAdidas (Germany)€19.75m Per Season2024-?
GironaPuma (Germany)Amount UnknownContract Period Unknown
JuventusAdidas (Germany)€51m Per Season2019-27
Bayern MunichAdidas (Germany)€60m Per Season2015-30
AtalantaJoma (Spain)€3.5m Per SEasonUntil June 2025
Borussia DortmundPuma (Germany)€30m Per Season2020-28
AS MonacoKappa (Italy)€7m Per Season2019-25
RB LeipzigPuma (Germany)€15m Per Season2024-34
BrestAdidas (Germany)Around €1m Per Season2020-?
PSV EindhovenPuma (Germany)€8-10m Per Season2020-25
Sporting CPNike (USA)Around €8-10m Per Season2021-27
FeyenoordCastore (UK)€8.3m Per Season2023-29
Club BruggeCastore (UK)Amount Unknown2024-?
CelticAdidas (Germany)€6.5m Per Season2020-25
Sturm GrazNike (USA)Amount UnknownTill June 2025
BolognaMacron (Italy)€2m Per SeasonLong-Term Deal Continues
Shakhtar DonetskPuma (Germany)Amount UnknownTill June 2031
BenficaAdidas (Germany)€4.5m Per Season2021-27

Highest-time winner and defending champion Real Madrid receives the biggest sum of money from the kit manufacture deal. Adidas pays Los Blancos €117.6m per Year. Another Spanish side Barca comes 2nd with €100m per Year Nike deal. 2 English giants follow, with Adidas paying Arsenal €87.2m a year and Man City grabbing €83.7m/season from the Puma Deal. Adidas’s other major client includes Bayern Munich & Juventus, receiving yearly €60m and €51m respectively. Nike pays yearly higher sums to clubs like PSG (€80m), Liverpool (€52.3m), Atletico Madrid (€45m), Inter Milan (€30m), etc. Apart from the Citizens, Puma offers big money to AC Milan & Borussia Dortmund. Each of them receives €30m per season while Leipzig’s deal lets them earn exactly half of it (€15m).

UEFA Champions League Teams Kit Sponsors List

ClubJersey Front Sponsor & Industry TypeDetails of Contract
Real MadridFly Emirates (Airline)€70m per Season (Till 2026)
Man CityEtihad Airways (Airline)€79m Per Season (2021-?)
Bayer LeverkusenBarmenia (Insurance Company)€6m Per Season (2019-?)
Inter MilanBetsson.sport (Online Casino)€30m Per Year (2024-28)
BarcelonaSpotify (Music)€70m per Year (2022-26)
ArsenalFly Emirates (Airline)€46.5m Per Season (Till June 2028)
VFB StuttgartWinamax (Gambling)€6.5m Per Season (Till June 2026)
AC MilanFly Emirates (Airline)€30m Per Year (2022-28)
LiverpoolStandard Chartered (Financial Services)€58.1m Per Season (2022-27)
PSGQatar Airways (Airline)€65m Per Season (2022-)
Atletico MadridRiyadh Air (Airline)€40m per Year (Till 2027)
Aston VillaBetano (Gambling)€23.25m Per Season (2024-26)
GironaEtihad Airways (Airline)€2m per Year (Till 2027)
JuventusN/AN/A
Bayern MunichT-Mobile (Mobile Network Operator)€50m Per Season (Till June 2027)
Atalanta BCLete (Natural Sparkling Water)Amount Unknown (2024-27)
Borussia Dortmund1&1 (Telecommunications Provider)€35m Per Season (Till June 2025)
AS MonacoAPM Monaco (Fashion Jewelry Brand)Around €5m Per Season (2023-26)
RB LeipzigRed Bull (Energy Drinks)€35m Per Season (Length Not Known)
BrestQUEGUINAR Materiaux (Construction Material)€1.5m Per Season
PSV EindhovenBrainport Eindhoven Metropoolregio (Tech Region)More than €6m Per Season (2019-?)
Sporting CPBetano (Gambling)Amount Unknown (2021-25)
FeyenoordMedia Markt (Retail)€6.66m Per Season (2024-27)
Club BurggeUnibet (Gambling)Amount Unknown (€2019-?)
CelticDafabet (Gambling)€7-9.2m Per Season (2018-25)
Sturm GrazPuntigamer (Brewer)Amount Unknown (Long-Term Deal Continues)
BolognaSaputo (Dairy Products and Cheese)€3m Per Year
Shakhtar DonetskSCM (Holding)Amount Unknown (?)
BenficaFly Emirates (Airline)Around €12.5m Per Season (2015-25)

Now taking a look at the Jersey-front deals, former champion Man City is the highest-earner among the active UCL sides with their 79 million Euro Etihad Airways deal. Real Madrid & Barcelona each get 70 million Euros from their respective partners Fly Emirates and Spotify. Qatar Airways hands yearly €65m to PSG while the Standard Chartered deal makes Liverpool take €58.1m per year. Fly Emirates’s Arsenal deal is worth annually €46.5m and Riyadh Air provides Atletico Madrid €40m for the very same period. Apart from these, Bundesliga giants Bayern, Dortmund, and Leipzig’s shirt-front deals are with T-Mobile, 1&1, and Red Bull. In terms of money, those deals are worth €50m, €35m, and €35m respectively. Nevertheless, both Milan sides receive yearly 30 million Euros from their respective kit-front endorsers.

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